Your Business


Iron Solutions has deep roots in the agriculture industry we serve. That is reflected in the products we offer to producers, dealers, manufacturers, ag retailers, and services providers to the industry. Products that streamline your operations, improve productivity, reduce costs, and speed your growth. Products that offer high value, low risk, and the promise of customer satisfaction.


To meet the growing demand of multi-location dealerships, we provide customer and equipment lifecycle management services that drive sales and increase profits. Our award-winning suite of solutions is all about managing each dealership more efficiently and profitably.

Dealers of agricultural, industrial, and outdoor power equipment can take advantage of actionable information anywhere through IRON Search and our IRON Guides. Dealers can consult IRON Guides for equipment values and place an IRON Search equipment listing online to showcase their products and dealership.


For manufacturers, we offer an integrated portfolio of services to complement their current systems and marketing programs, enabling them and their dealers to reach more customers and sell more equipment.

As the premier source for market data, Iron Solutions provides unparalleled market intelligence to help your business grow. Our services help you price your new equipment, appraise used equipment, list and sell your equipment, and understand both today’s market trends and tomorrow’s market forecasts. 


Producers can find and buy the equipment they need through IRON Search, the largest online marketplace and most trusted source for new and used agricultural, industrial, and outdoor power equipment. It’s easy to buy and sell and to look up equipment yourself or have equipment listings of interest e-mailed to you directly from dealerships to save time when you’re ready to buy. You can also list your own equipment and have potential buyers reviewing your listing within minutes.

Lenders and Insurance Companies

Lenders and insurance companies get the guidance they need from Iron Solutions when it comes to their clients’ equipment purchasing decisions. Our analysts monitor all the factors affecting the used equipment market. In addition to dealer- and auction-reported equipment and tractor prices, we cross-reference the selling price of a comparable new model and advertised new tractor prices. That is just part of how Iron Solutions offers the most trusted equipment intelligence on the market, providing the insights you need in forecasting future values and business impact.