Its accurate and efficient pricing specifications let original equipment manufacturers (OEMs) of light and heavy duty equipment streamline price book distribution to 5,000 equipment dealer locations across North America. Automated lead forwarding connects buyers to sellers, with streamlined order entry, expanded channel visibility, and simplified program management.
IRON Builder has generated more than a million retail configurations created by end users for original equipment manufacturers (OEMs), at a value of more than $30 billion
Dealers use IRON Builder to configure equipment quotes using our lifecycle management services, including IRON HQ. IRON Builder powers retail and wholesale configurations across the industry, enabling quick and accurate quotes and sales.
With over 60 product lines in our price book and instant, error-free configurations, multi-line dealers can leverage a single source for pricing and quoting equipment. This means more accurate orders, faster quotes, and streamlined communications. Dealers can grow their market share even as they are lowering costs and managing their time more efficiently.
For manufacturers, IRON Builder turns a price book into an online lead generator. It is an on-demand service that deploys quickly, ensuring accurate configuration no matter how complex product specifications get.
IRON Builder’s advanced build engine improves order accuracy, enables faster turnaround time for quotes, and allows close tracking of model and option popularity. With it, manufacturers can streamline their communication with dealers and improve brand awareness. The bottom line: reduced customer acquisition costs.
Why We’re Different
Our custom dealer configurators have generated over 1 million configurations worth over $30 billion.