Watch an interview on Farm-Equipment.com with David Greenberg about IRON Search aligning with auction partner, IronPlanet. 

While the "bigger is better" trend continues in the farm equipment industry, just what that means for the value of used tillage equipment can be difficult to ascertain. As this equipment gets wider, what effect that trend will have on the market and the value of smaller used tillage tools will become increasingly valuable information. Read more on FarmEquipment.com

IRON Solutions, Inc., the leading provider of customer and equipment lifecycle management services for the equipment industry, announced today the release of its IRON Builder OPEN Application Programming Interface (API). This is a free service available for equipment manufacturers of any size. Read more on AgriMarketing.com.

IRON Solutions, Inc., the leading provider of customer and equipment lifecycle management services for the equipment industry, announced today the release of a customer case study for their IRON Builder service. Read more on the San Francisco Chronicle.

Equipment dealers can now seamlessly move inventory from the leading online remarketing outlet, IRONSearch.com, to IronPlanet.com for auction as the result of a newly formed alliance between the two industry leaders. Additionally, equipment to be auctioned at IronPlanet® is now searchable on IRONsearch.com, expanding the largest available marketplace for buying and selling equipment online. Read more on yahoo news.

Equipment dealers can now seamlessly move inventory from the leading online remarketing outlet, IRONsearch.com, to IronPlanet.com for auction as the result of a newly formed alliance between the two industry leaders. Additionally, equipment to be auctioned at IronPlanet is now searchable on IRONsearch.com, expanding the largest available marketplace for buying and selling equipment online. Read more on Farm-Equipment.com.

Equipment dealers can now seamlessly move inventory from the leading online remarketing outlet, IRONsearch.com, to IronPlanet.com for auction as the result of a newly formed alliance between the two industry leaders. Additionally, equipment to be auctioned at IronPlanet is now searchable on IRONsearch.com, expanding the largest available marketplace for buying and selling equipment online. Read more.

IRON Solutions' IRONsearch.com is the leading North American portal for remarketing used equipment online. Equipment buyers can search for equipment or have listings emailed directly to them, while sellers can post equipment listings with photos, videos and complete IRON Guides specifications, as well as manage used equipment remarketing from a single console. Read more.

Darwin Melnyk, CEO of Franklin-based Iron Solutions is a man with a heart for people. He surrounded himself with those with similar passions when he relocated the company’s headquarters and managerial staff to The Factory at Franklin from Fenton, Mo. and Saskatchewan, Canada. Those sentiments were reinforced recently after viewing scenes from the tornadoes that hit Joplin, Mo. little more than a month ago. Read More.

Following a meeting between execs from New Holland and IRON Solutions at the Intercontinental Hotel in San Francisco, IRON Solutions chief marketing officer Hal Hassall received a $600 bill from the hotel for removal of tire tracks. It seems that the New Holland 8N tractor they brought in for the meeting left its mark on the hotel's sidewalk. Click here for the before and after shots. By the way, the hotel sent him the "after" shot of the tire marks on the sidewalk.

Every experienced equipment operator has an old stand-by - that one reliable piece of equipment that got you out of a pinch despite it being dinged, dirty and maybe even a little rusty. For Leonard Jensen of Tacoma, Washington, it’s his 1964 Case Construction King 530 Backhoe. Read More

When I announced the contest for iPad CRM applications (at least from your mind’s eye) about a month ago, one thing I didn’t expect was the speed that vendors would jump on the iPad development bandwagon. Since my announcement: NetSuite showed an iPad application developed by a partner, Iron Solutions, for the agricultural equipment industry...
By Paul Greenberg - ZD Net: Read More

As Zach Nelson kicked off last week’s Netsuite’s Partner and Developer Conference – SuiteCloud 2010 in San Francisco, there was a real focus on the importance of their platform as a way for partners to play a critical part in helping to take his company to the next level...I thought the most interesting part of this session was when they brought IRON Solutions and New Holland on stage to discuss the vertical application they had built on top of SuiteCloud.
By Kevin Dobbs - Montclair Advisors - Read More

New York Times Bits: read more